“We don’t see ourselves as a sponsor in this project, but as a real partner with the goal of growing together and giving the championship a platform with high visibility and interaction,” said Andreea Ciglenean, Marketing Manager, BMW Group România. “When we entered into discussions with Racing League România, we had no idea that this season would be taking place at a time in which no real-life racing is possible. Now our project is a perfect example of how you can act safely and stay at home without having to miss out on racing altogether. That is an important aspect at the moment, and the BMW M3 E30 DTM is the perfect car for our race series.”
A total of 30 cars line up on the starting grid in each race, but these days more than 150 sim racers take part in qualifying for these events, including Romanian tennis ace Florin Mergea, former ATP doubles top-ten player and now a passionate sim racer. The platform for the Racing League România is the popular racing simulation Assetto Corsa.
“The Racing League România has been organising events for the sim racing community for over a decade now, but as real-life racing is no longer possible, virtual races are a hot topic in Romania,” said Alexandru Siclovan, promoter of Racing League România. “We are proud that we are able to provide a suitable media product that with its emotive commentary and interaction brings the best of both worlds together, a professional storyline like in real-life racing, and the breath of fresh air of a younger target audience into the mix.”