BMW DTM driver Joel Eriksson visited the British capital of London and Brands Hatch Circuit around three weeks before the DTM returns to Great Britain, to drum up support for the event on 11thand 12thAugust. As part of a film-shoot, Eriksson drove the BMW M4 GTS DTM safety car from the racetrack to the centre of the British metropolis, causing a stir on the streets of London. “That was very cool. I have been to London before, but have never had the time to visit the sights of the city. Being able to combine that with the film-shoot was fantastic,” said Eriksson. The DTM rookie passed world-famous attractions such as Tower Bridge, Buckingham Palace, Trafalgar Square and Piccadilly Circus on his tour. The following day, Eriksson, along with his DTM driver colleagues Gary Paffett, Paul di Resta and Jamie Green and former DTM and Formula 1 driver David Coulthard, were on hand for interviews with journalists at a press conference. As a foretaste of the race weekend, the BMW M4 DTM was on display in the event room.